Hi, there! I’m a Chicago-based creative consultant since 2014. This hub is for in-house marketers and indie creators who want more pragmatic promo tactics in their arsenal. No marketing degree necessary!
Nov 15, 2023State of WordPress 6.4 |
Welcome back! If you couldn’t tell, I’m pretty invested in WordPress for my content management needs. Nerd Alert…
Yeah, I drink the Koolaid. WP’s missing some advanced features, but nothing that a couple of trusty plugins and 30 lines of CSS can’t handle. What’s new in 6.4? why care? ⬩ ⬩ ⬩ ⬩The Editor’s gotten some polish with photo lightboxes, group background images, and enhanced List View to better organize your content. Jamie M’s tour summarizes it well. For content managers: unless you’re building a directory, we no longer need “custom fields” to achieve marketing-style layouts. Your reusable layouts can be stored straight in the Pattern Manager. Classic themes are dead. Long live the Block Editor! For mid-code devs like myself: my previous hotfix scripts are no longer necessary! For those feeling behind: LearnWP and WordPress.tv have caught up on documentation. I’m also considering a WP coaching program in 2024 – ping me if you’re interested. What’s lacking these days? ⬩ ⬩ ⬩ ⬩
It sounds like a lot, but the Editor covers 90% of your content scenarios without spending a dime. Most clients I’ve helped offboard their Classic Theme or 3rd-party Page Builder are pleased with cleaner interfaces, faster workflows, and more consistent styling across their site. Converting your Classic Theme? ⬩ ⬩ ⬩ ⬩Good news! I’m testing a new service to do just that. It’s best for brochures (max 10 pages) and blogs (max 5 templates). The process is straightforward enough for a 2-week turnaround but complex enough to outsource and have it done right. It’s a $1200 flat rate and includes 30-day post-launch support. There are only two slots available, so ping me before Dec 1st. I may not offer this in 2024 or might increase the price. And if anyone in your network struggles with WordPress, wants to trade notes, or needs a solid foot into the greater WP community – let’s chat! Thanks for reading, see you in 2 weeks. — Jamie Sanchez |
by Jamie Sanchez of curiouser.design
Hi, there! I’m a Chicago-based creative consultant since 2014. This hub is for in-house marketers and indie creators who want more pragmatic promo tactics in their arsenal. No marketing degree necessary!
Dec 27, 2023 Digital Marketing for Mortals Hey reader — 2024 is upon us, and I couldn’t be more excited about GIVING UP. I’m halfway through Four Thousand Weeks: Time Management for Mortals, and this book’s theme is hitting hard. What are humans if not time itself? And if we live 4,000 weeks on average, how can we hoard info and obligations as we do and still be functional, fulfilled people? So, I’m starting Q1 by giving up unrealistic marketing expectations. Engagement rates, search traffic,...
Dec 13, 2023 How to Ditch Your Resolutions Hey reader, it’s that time again! That time when we scramble to choose a 2024 goal, make some blanket promises to ourselves, plan out the first week, and then drop the charade by February. The Western world loves a linear hero-focused journey, so New Year’s Resolutions make sense in this context. Become the hero of your life! Conquer your biggest goals! What’s not aspirational about that? IMO, everything, such as: 365 days is too long to feel the...
Nov 29, 2023 3 Lessons from the Death of TinyLetter Hello again, reader – Let’s pour one out for the most endearing email newsletter platform. This morning, Mailchimp announced they’re closing TinyLetter forever… migrate to Mailchimp or leave by March. Marketing platforms come and go like a fleeting Chicago summer. I knew this would happen, but that doesn’t make it less frustrating! So, what can we learn here? Lesson 1: Have a backup for the inevitable pivot or acquisition. TinyLetter...